You finally get soft, truly clean, fresh‑smelling laundry without the itches, residue or harsh chemicals. Just naturally powerful washing that’s gentle enough for your sensitive skin and your whole family.

• Tough on dirt
• Suitable for sensitivities
• Enzyme based concentrate

Discover Euclove's new Liquid Laundry Detergent, a powerhouse cleaner that tackles everyday dirt, odours and grime, all while ditching the nasty chemicals found in big-brand detergents.

From kids' muddy clothes to piles of towels and delicate fabrics, this non-toxic laundry detergent handles it all without compromise.

We asked ourselves – how do we formulate a laundry wash that performs as well as synthetic chemical- based detergents, while staying as safe for families and our planet? After a year of testing, we nailed a 2x formula that's tough on dirt, healthier for your family, better for our planet, and true to Euclove's promise of clean living for you, for the planet, for the future.

• Proudly Australian Made
• Recycled packaging (made from used milk bottles!)
• Palm Oil Free
• 100% Natural & Non-Toxic
• Safe to use around kids and pets
• Vegan & Cruelty Free
• Septic and grey water safe

Free from
✗ NO Sulphates, SLS/SLES - can cause long-term health issues
✗ Phosphates - can cause skin irritation and contribute to respiratory problems
✗ Parabens - can disrupt hormones causing reproductive and developmental issues
✗ Synthetic fragrances - can trigger allergies, asthma, and hormone disruption in families
✗ Optical brighteners -  skin, eyes, and lungs, potentially causing allergic reactions

Safe around kids and pets, Aussie-made – it's the eco-friendly, non-toxic switch your laundry routine deserves.
✓ TOUGH ON DIRT, GENTLE ON YOUR FAMILY:
Cleans as well as supermarket chemical detergents, removes dirt build up without the synthetic chemicals.

✓ COST COMPARABLE TO SYNTHETIC CHEMICALS:
A natural laundry wash that performs as well as traditional chemical detergents at a similar price.

✓ REMOVES BODY & SWEAT ODOURS NATURALLY:
Unique blend of Pink Grapefruit and Bergamot essential oils removes common body odours naturally without the need for hormone disrupting synthetic chemicals commonly found in everyday detergents.

✓ SUITABLE FOR SENSITIVE SKIN:
We avoid harsh chemicals that can trigger skin irritation like sulphates, phosphates, parabens, dyes, and artificial fragrances.

✓ CONCENTRATE FORMULA:
A little goes a long way with this high efficiency formula. 4-5 pumps for a regular load is all you need.

✓ ANTIBACTERIAL PURE ESSENTIAL OILS:
Contains a unique blend of pure essential oils traditionally used to help fight bacteria and germs.

✓ PLANT BASED AND POWERFUL:
Plant enzymes eliminate dirt and build-up without dulling colours.

✓ SMELLS AMAZING:
A unique blend of pure essentials like Australian Eucalyptus, Grapefruit, Lavender and Bergamot essential oils.

✓ TOP & FRONT LOADER, HOT OR COLD:
Versatile and suitable for use with top or front-loading washing machines both for hot and cold washes.

✓ SEPTIC & GREY WATER SAFE:
Natural, non-toxic ingredients that are safe to use with septic and grey water systems.

✓ FAMILY, KIDS & PET SAFE:
The products are made from natural, plant-based ingredients that are safe to use for the whole family, pets included!

✓ RESIDUE FREE & BIODEGRADABLE:
Rinses off completely without leaving any residue that might irritate sensitive skin.

How to use

Suitable for use with hot and cold water on both top, front loading and high efficiency machines.

Add 5-9 pump depending on the load size s to the detergent compartment of your washing machine.

Regular Load: 4-5 pumps (16-20 ml)
Heavy Load: 8-9 pumps (32-36 ml)

Here's an easy to use guide from our formulation chemist to help you get the best results.

Delicate fabrics (silk, wool etc), Bright, dark colors and lightly soiled clothes: Wash in cold water (around 20-30°C/68-86°F)
Why? To prevent fading and to save on energy costs, minimise shrinking and fading

Everyday clothes, moderately soiled items, synthetic fabrics: Wash in warm water (around 30-40°C/86-104°F)
Why? A good balance between cleaning effectiveness and protecting fabrics.

Whites, Heavily soiled items (towels, bedding, work clothes), removing germs and bacteria: Wash in hot water (60°C/140°F or higher)
Why? Deep cleans and sanitizes.

Always read and follow clothing label instructions: Always check the care label on your garments for specific washing instructions.
Washing in cold water can significantly reduce energy costs & consumption.

Ingredients

As label readers ourselves, ingredient transparency is very important to us. So, here's our full list of ingredients.

✓ Protease and amylase enzymes for their powerful dirt lifting abilities
✓ Coco Glucoside to lift dirt and grease without harsh chemicals
✓ Traditional liquid soap made with Olive oil for its cleansing properties
✓ Sodium Olefin Sulfonate & Potassium Citrate to improve performance with hard water
✓ Neroli essential oil for its natural antibacterial properties
✓ Bergamot essential oil to help neutralise odours
✓ Eucalyptus essential oil from New South Wales, Australia for its antibacterial properties
✓ Pink Grapefruit essential oil to help neutralise odors
✓ Lavender essential oil from France for its calming aromatherapy properties
✓ Purified water & biodegradable preservation system to keep the product shelf stable

Why Avoid Chemical-Based Laundry Detergents?

❌ Skin Irritation and Allergies – Synthetic chemicals can cause itching, redness, and rashes.
❌ Eczema Flare-Ups – Harsh detergents strip natural oils, worsening dryness.
❌ Toxic Exposure – Many contain formaldehyde, phthalates, and SLS, linked to health risks.

🌿Switch to Euclove's natural laundry detergent - suitable for sensitive skin and cleaner, healthier for the whole family!

Our natural laundry detergent is suitable for sensitive skin and free of harsh synthetic chemical ingredients that make skin conditions like eczema and allergies worse.